Welcome !
Thank you for visiting my blog! I’ve created this forum to post about a variety of topics that are required for all of my marketing classes through SNHU.
Latest from the Blog
Course Recap: MKT 455 SNHU
This course was one of the better social media courses I have taken throughout my program. I enjoyed the weekly blogs because as someone who has never really been exposed to blogging or cared about it, I really enjoyed reading other classmates blogs and seeing how their sites looked as well. I now want toContinue reading “Course Recap: MKT 455 SNHU”
Final Thoughts
My overall impression of this course was positive. I am nervous but eager to dive in to the world of digital marketing, especially social media. I pondered as to why throughout this program there were so many social media marketing classes and being completely transparent I often thought ‘why are these classes basically all ofContinue reading “Final Thoughts”
The Key to Social Media Success Within Organizations
In this article, the authors argue that the main reason some social media initiatives fail to bring benefits to companies is because the initiatives do not create emotional capital. I agree with this stance. It is not only important to build emotional capital externally with the brand’s customers, but internally as well. The values andContinue reading “The Key to Social Media Success Within Organizations”
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